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St. Croix Romances the Ultimate Fishing Experience

St. Croix Romances the Ultimate Fishing Experience

New Avid Surf rods maximize your oceanic endeavors with lightweight power and long casts

Park Falls, WI (June 7, 2013) – We dare say nothing puts you nearer the awe and majesty of nature than surf casting. Salt mists knifed from the top of breakers. Back drawing tide digging trenches in the sand around your feet. The white noise roar that puts sailors to sleep and sets the mood for murder mysteries. And then racing in waders at the retreating sea to cast for Neptune, before scurrying back and planting the rod in a sand spike.

Really, is there a more dramatic and dynamic way to fish? How about live your life?

Outfitting surf casters for decades, St. Croix Rod promotes the seaside fishing experience by building premium surf fishing rods that won’t drown your wallet. The all-new series of high performance Avid Surf rods are lightweight, powerful and designed to maximize casting distance while minimizing your cash layout. Made specifically for fanatical surf anglers, the 11-model series make long days of challenging the surf more enjoyable than ever before.

Built on premium, high-modulus SCIII graphite blanks designed and manufactured using St. Croix’s proprietary Integrated Poly Curve® (IPC®) tooling technology for continuous-curve tapers, all two-piece models feature off-set, slim-profile ferrules to deliver one-piece casting performance.

The Avid Surf rods are finished with Fuji® K-Series Concept Tangle Free guides with Alconite® rings and black frames, which are ideal for super braid, mono and fluorocarbon lines because the sloped frames and ring “shed” tangles before they become a problem. With Fuji® MN style tops, Fuji® DPS reel seats, and custom cork tape handles with machined delrin trim pieces, the Avid Surf series represent the latest in rod component innovation. Finally, all thread wraps are protected by two coats of Flex Coat® slow-cure finish. The series retail range is $230 – $380.

All Avid Surf rods are designed and handcrafted in Park Falls, WI and protected by a lifetime warranty backed by St. Croix Superstar Service.

Name your game. Stripers off Montauk or the Outer Banks? Pompano off Florida’s Atlantic seaboard? California flounder? Or perhaps cod off the cliffs in Wales? Regardless, St. Croix’s new Avid Surf series aims to add fresh fish to the ultimate dramatic and dynamic fishing experience. 

About St. Croix Rod

St. Croix Rod is a family-owned manufacturer of high-performance graphite and fiberglass fishing rods headquartered in Park Falls, Wisconsin. The company offers a complete line of premium, American-made fly, spinning and casting rods under their Legend Elite®, Legend® Xtreme, Legend Tournament®, Avid Series®, Premier®, Wild River®, Tidemaster®, Imperial® and other trademarks through a global distribution network of full-service fishing tackle dealers.

The company’s mid-priced Triumph®, Mojo Bass/Inshore/Surf, Eyecon® and Rio Santo series rods are designed and engineered in Park Falls, Wisconsin and built in a new, state-of-the-art manufacturing facility in Fresnillo, Mexico. Founded in 1948 to manufacture jointed bamboo fishing poles for a Minneapolis hardware store chain, St. Croix has grown to become the largest manufacturer of fishing rods in North America.

MEDIA CONTACTS:

Cory Schmidt

Traditions Media, LLC

cory@traditionsmedia.com

218.821.4148

 

David Rose

Traditions Media, LLC

dave@traditionsmedia.com

231.276.9874

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